Redwood City, Calif.--September 28, 2004 -- Three leading desktop news feed and blog aggregators announced today that they have implemented new open application programming interfaces (API) and Web Services from Bloglines (www.bloglines.com) that connect their applications to Bloglines' free online service for searching, subscribing, publishing and sharing news feeds, blogs and rich web content. FeedDemon (www.bradsoft.com), NetNewsWire (www.ranchero.com), and Blogbot (www.blogbot.com) are the first desktop software applications to use the open Bloglines Web Services.

Bloglines Web Services address a key issue facing the growing RSS market by reducing the bandwidth demands on sites serving syndicated news feeds. Now, instead of thousands of individual desktop PCs independently scanning news sources, blogs and web sites for updated feeds, Bloglines will make low-bandwidth requests to each site on behalf of the universe of subscribers and cache any updates to its master web database. Bloglines will then redistribute the latest content to all the individuals subscribed to those feeds via the linked desktop applications -- FeedDemon, NetNewsWire or Blogbot -- or via Bloglines' free web service.

"The exploding popularity of RSS and ATOM news feeds has put the spotlight on a potential network bandwidth problem that could stifle the technology before it can develop and mature. As the leading web services provider in this space, we saw an opportunity to resolve this issue," said Mark Fletcher, CEO of Bloglines. "Bloglines Web Services expand our vision of Bloglines as an innovative platform for dynamic personalized content. Since the beginning we have been open to outside parties enhancing our web offering, with utilities such as notifiers. Bloglines Web Services take that open approach to the next level."