Arianna Huffington, the high-affect, Greek-born, conservative-turned-realist, LA-based, political author and force of nature, has a crush on blogs and the people who write them.
According to Arianna, "blogs are the greatest breakthrough in popular journalism since Tom Paine broke onto the scene."
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The vast majority of mainstream journalists head in the direction the assignment desk points them. This often means just following a candidate around, or sitting in the White House press room, and then rehashing the day's schedule for their readers or viewers. Bloggers are armed with a far more effective piece of access than a White House press credential: passion.
When bloggers decide that something matters, they chomp down hard and refuse to let go. They're the true pit bulls of reporting. The only way to get them off a story is to cut off their heads (and even then you'll need to pry their jaws open). They almost all work alone, but, ironically, it's their collective effort that makes them so effective. They share their work freely, feed off one another's work, argue with each other, and add to the story dialectically.
And because blogs are ongoing and daily, indeed sometimes hourly, bloggers will often start with a small story, or a piece of one — a contradictory quote, an unearthed document, a detail that doesn't add up — that the big outlets would deem too minor. But it's only minor until, well, it's not. Big media can't see the forest for the trees. Until it's assembled for them by the bloggers.
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