Wednesday, January 31
Qumana Named to BC's Rocket Builders' 'Ready to Rocket - Ones To Watch' 2007 List
by
jonh
on January 31, 2007 10:32AM (PST)
Qumana has been selected as one of the select IT companies in British Columbia on Rocket Builders ‘Ready to Rocket - Ones To Watch’ list for 2007
Compiled by the Canadian-based firm Rocket Builders, the ‘2007 Ready to Rocket - Ones To Watch’ named a small select group of British Columbia technology companies gaining traction within the information technology trends that contribute to faster growth than the IT sector as a whole. These companies represent high-potential growth in revenue and profile and that are beginning to be of real interest to potential partners and venture capitalists.
“Companies that make our annual ‘Ready to Rocket - Ones To Watch’ list come from a variety of technology businesses and industry sectors across British Columbia, and Rocket Builders has a credible track record of identifying these emerging companies,” says Geoffrey Hansen, managing partner at Rocket Builders. "Many promising companies are too early in commercialization, too early in first revenues, or in transition to new markets or business models. Based on the potential of their technology alone, we recognize their potential in a "Ones to Watch" list."
About the Ready to Rocket 25 and the Ones To Watch
Each year, based on analysis of trends that will drive growth in the information technology sector, Rocket Builders identifies twenty-five (25) private companies that are best positioned to capitalize on the trends for growth. This selection methodology has been an accurate predictor of growth with "Ready to Rocket" companies exceeding the industry growth rate. Also, many of these companies raise investment capital and each year many of the profiled "Ready to Rocket' companies are acquired. To be eligible for selection to the "Ready to Rocket 25" list, companies must be a nominated Canadian-Controlled Private Corporation, and have a commercialized product on the market that has customers and is generating ongoing revenue.
Additionally, Rocket Builders also identifies early-stage high-potential companies it places on its 'Ones To Watch' list
"Many promising companies are too early in commercialization, too early in first revenues, or in transition to new markets or business models. Based on the potential of their technology alone, we recognize their potential in a "Ones to Watch" list."
Visit: www.readytorocket.com
About Rocket Builders
Rocket Builders is a market strategy and consulting firm focused on helping technology companies to capitalize on market opportunities. Since 2000, we have been engaged in market research, market planning, business development initiatives, strategic selling, and product launches for over 100 organizations. As a service to the local community, each year Rocket Builders shares its insight on market trends to showcase the most promising information technology companies in British Columbia through its “Ready to Rocket” event.
Visit: www.rocketbuilders.com
Tags: Rocket Builders, Ready To Rocket, Ones To Watch
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Wednesday, August 9
Advertising On MySpace
by
jonh
on August 9, 2006 02:56AM (PDT)
... will by definition mean advertising on your MySpace space.
As everyone who doesn't already know will find out soon, Google and Fox Interactive Media (FIM) have struck a deal whereby Google take over the search and advertising functions for MySpace, which will no doubt focus on delivering advertising into and onto MySpace.
It has to be assumed that part of that deal will be the use of Google Ads in the same way that they are being used by bloggers in the blogosphere.
Via The Hollywood Reporter
FIM links to Google in ad pact
By Chris Marlowe
Fox Interactive Media entered a $900 million search and advertising deal with Google on Monday that will substantially help the News Corp. subsidiary recoup the cost of acquiring the MySpace and IGN Web properties.
Sources report that top News Corp. executives began shaping the agreement while at their annual retreat last week in Pebble Beach, Calif. On Monday afternoon, News Corp. president and chief operating officer Peter Chernin said the final agreement had been signed "less than six hours ago" after several days of concentrated negotiations.
"This deal is the next step in our evolution as a significant interactive player," FIM president Ross Levinsohn said. "Forming a strategic partnership with one of the most innovative companies in the world to expand our business together, monetize our platforms effectively and leverage our combined scale will provide substantial growth for our businesses."
The three-year agreement calls for Google to take over the provision of search and related functions across all FIM sites with the exception of Fox Sports, which is not included because of an outstanding contract with Microsoft's MSN. Many of these functions previously had been provided by Yahoo! Inc.
You just have to believe that MySpace will put Google advertising at the disposal of the millions of MySpace users who create and share whatever it is they share on MySpace.
Well ... using Qumana and Q-Ads you can already advertise on MySpace ... you can inject ads served up by Q-Ads directly into posts you can then publish to your MySpace page.
Just ask Jeneane ... she punked Qumana and MySpace both, by figuring out how to use Qumana and Q-Ads "in reverse", as she described in her recent post Punking Qumana
Ads with Posts Wherever You Go
Ads in MySpace? You can't do that! Yah well, it's my blog, and I don't know all the ins and outs, but I can put keyword ads in MySpace using Qumana in about 1.5 seconds.
Just type your post in Qumana, insert a Q-Ad by clicking the Insert Ad button, the insert your tags, and finally copy the text in Qumana's Source View into your MySpace blog.
Bingo--Your post is formatted, tagged, and even has an ad, all using one copy-and-paste from Qumana. NICE options to have.
Hey, she also mentioned a bunch of other ways she has found to make blogging so much easier using Qumana.
Now, if only MySpace would provide the blogging community with an API so that we wouldn't have to take that last step of copy-and-paste
Tags: MySpace, Google, AdSense, Qumana, Q-Ads
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Monday, July 10
"Let It Happen" Economics ?
by
jonh
on July 10, 2006 11:47AM (PDT)
Via the blog SearchEngineWatch:
Eric Schmidt Claims The PPC Model is "Self-Correcting" In Terms Of Click Fraud
Donna Bogatin reports that Google's CEO Eric Schmidt claims that click fraud is "self-correcting." Meaning,
Eventually, the price that the advertiser is willing to pay for the conversion will decline, because the advertiser will realize that these are bad clicks, in other words, the value of the ad declines, so over some amount of time, the system is in-fact, self-correcting. In fact, there is a perfect economic solution which is to let it happen.
So the "let it happen" quote, in terms of Eric Schmidt saying let click fraud happen, has been buzzing through the blogging community. Schmidt writes off click-fraud as the "cost of doing business."
Maybe he is just very confident of the new AdWords quality scoring?
Tags: online advertising, click fraud, clickonomics
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Wednesday, June 28
Just Spotted
by
jonh
on June 28, 2006 10:27AM (PDT)
Via a Globe and Mail update ...
eBay Canada offer member blogs
eBay Canada has introduced eBay Member Blogs to build up an eBay community. The blogs add to the company's member forums, about me pages and eBay reviews and guides.
With the Member Blogs feature, eBay users can create and publish journal-like entries within their own dedicated space and share personal experiences or discuss their categories.
Tags: eBay, blogging, social advertising, network effect
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Sunday, June 11
eBay's Blogs, Wikis and Search Tags ... Launching At eBay Live June 13 - 15 ?
by
jonh
on June 11, 2006 01:51PM (PDT)
Any bets the core platform will be SixApart's Typepad platform ? Steve Rubel seems to think so ...
eBay to Launch Blogs, Wikis and Search Tags
By launching blogs and wikis, eBay is taking a big step to push into the social commerce arena.
Conversation drives commerce so integrating blogs, wikis and tags into the eBay toolkit is a natural extension to their core platform, which has long included discussion boards. I would not be surprised to see the company take this a step further and build eBay into a giant social network that lets like-minded buyers and sellers find each other.
eBay's love for blogging doesn't stop there. It has also converted its newsletter into a TypePad-powered blog. Given this I bet TypePad/6A will be the back-end provider for eBay's blogs. A developer's wiki is already live.
Tags: eBay, Sixapart, Typepad, social commerce
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Saturday, May 13
Web Evolution In China
by
jonh
on May 13, 2006 08:20AM (PDT)
Via the Toronto Globe and Mail ...
China gets own 'Wikipedia'
Associated Press
BEIJING — China's biggest Internet search site, Baidu.com, has launched a Chinese-language encyclopedia inspired by the co-operative reference site Wikipedia, which the communist government bars China's Web surfers from seeing.
The Chinese service, which debuted in April, carries entries written by users, but warns that it will delete content about sex, terrorism and attacks on the government.
Government censors blocked access last year to Wikipedia, apparently due to concern about its references to Tibet, Taiwan and other topics.
The emergence of Baidu's encyclopedia reflects efforts by Chinese entrepreneurs to take advantage of conditions created by the government's efforts to simultaneously promote and control Internet use.
Tags: China, Web, wikis, collaboration, knowledge+construction, social+software
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Monday, November 21
Getting a piece of the pie ... online advertising driving Yahoo and Google
by
Tris Hussey
on November 21, 2005 09:13PM (PST)
Google is trading at over $400 a share. Wow. Darn I wish I had bought some of that stock at IPO. Oh well. The question though is—Is Google worth it? An article in BusinessWeek last Friday tackles that topic head on ( Is Google Flying Too High?) and cites an earlier article from October ( Google and Yahoo!: Rolling In It) both focus on one major and one minor point. The major point is, of course, that online advertising is hot.  It's bringing both players more and more revenune each quarter. Big (like huge) advertiser like GM and McDonalds are putting more money into online ads. Makes sense of course. North Americans are spending more and more time one online. Newspapers are taking it on the chin, ( Online Newspaper Readership Spikes) people are surfing while watching TV (I am so guilty of this ... it's actually how I get a lot of work done). And when you want to buy something, where do you start? If you're like most people it's a search engine, and the engine of choice is Google. Google's search engine ads are popular and productive (they cite that 20% of searchers click on a paid ad). Looking for a new car? Maybe a hybrid SUV? Check out those ads. I left it set to Canada because (when I searched mind you) there was a great ad for a hybrid Hummer from GM Canada. There you go.
Tuesday, November 8
Blogs, Search, PR, and a Gourmet
by
Tris Hussey
on November 8, 2005 10:36AM (PST)
I love it when a few articles come together for me into something that makes me go wow! I'm going to start with the recent article that started the tumble into the connection. Steve commented on a SearchEngineWatch article about companies needing to include search engine monitoring in their PR programs (especially watching blogs). Steve cited the statistic that 39% of the top 20 results on the top 100 brands were from "consumer generated media". Okay, cool. The SEW article goes a little deeper, talking about how blogs can, and will, steer the commentary on your brand. They cited WalMart and unions as an example. Me? I look to my friend Toby. Toby and her clients at GourmetStation were recently profiled in Inc. Magazine (here's the link to Toby's post, the blog Delicious Destinations and a PDF of the article: Download: inc_magazine_november_2005_blog_gs_article.pdf) on the whole T.  Alexander character blog saga. What Toby didn't mention was that she (and I helped a little) used PubSub, Feedster, and other search tools to track the conversation and ride it out. This, I think, is better than the cited WalMart approach of building a site to push other sites down. Work with those who are already talking about you, leave comments, start a blog and link to them. Become part of the discussion and conversation, not a giant trying to squash it. See, this is how you monitor search for your brand and how effective it can be at working with (let's not try to say "change") public opinion. So hats off to Toby and Donna. And thanks Steve for putting the ideas together ... even if you didn't mean to!
Monday, October 17
Sifry's State of the Blogosphere: Splogs
by
Tris Hussey
on October 17, 2005 03:01PM (PDT)
Let's just start with the top-line summary: - As of October 2005, Technorati is now tracking 19.6 Million weblogs
- The total number of weblogs tracked continues to double about every 5 months
- The blogosphere is now over 30 times as big as it was 3 years ago, with no signs of letup in growth
- About 70,000 new weblogs are created every day
- About a new weblog is created each second
- 2% - 8% of new weblogs per day are fake or spam weblogs
- Between 700,000 and 1.3 Million posts are made each day
- About 33,000 posts are created per hour, or 9.2 posts per second
- An additional 5.8% of posts (or about 50,000 posts/day) seen each day are from spam or fake blogs, on average
Note the red sections of the next two charts. I'm going to keep them full-size so you can see the detail: 
According to Technorati, then, splogs are the huge plague that they seem to be. I disagree, to a degree. I agree that the majority of blogs and blog posts out there aren't splogs and don't generate comment spam or trackback spam, etc. Fine. But I also think Technorati is under counting,  David to his credit acknowledges this, and I am more concerned with the fact that the red portions started recently and don't seem to be slowing. Of course it is hard to quantify the rate of splogs and splog posts because a big news item will swamp them out (which is a good thing). I am also concerned that sploggers will use available tool to see that something on is hot on the blogosphere and spam targeted to that. What if all our efforts for Katrina were matched 2 for 1 with splog? These are bots, they can be switched on and off. Cranked up and down. That worries me. Splogs are like crime stats. People read about them and get scared to go out at night. The chances of them actually becoming a victim of crime might be low, but the perception that they will be is enough. Same goes for splogs. The perception that they are gaining a foothold threatens this nascent phenomenon. The perception might be enough to cool things. I'm glad that Blogger, TuCows, Six Apart, WP, and other are working towards real solutions. Because we don't want to be reading in a few months how ineffective blog search is because it's filled with spam like our e-mail inboxes are now. Because that would be a shame.
Monday, October 10
Breaking News: Yahoo Blog Search launched, but misses the mark
by
Tris Hussey
on October 10, 2005 09:24PM (PDT)
I love Google Desktop Search's Web Clips. TechCrunch is one of the feeds tracked and about 20 minutes ago I saw an item scroll up on Yahoo Blog Search 3m—jump!—hat tip to John Battelle for breaking the news (Michael do you ever leave your computer?) So Yahoo has their blog search. Will it out do IceRocket, Google, MSN? Umm, no. Umm, in fact, it rots. Why? Because they made it part of their Yahoo News section. Which, in theory, makes some sense, but the implementation is bad. Check out these two searches: Note, that Web 2.0 has results in the main content area and that Tris Hussey doesn't. &Keywords=yahoo&BANNER_STYLE=1&WIDTH=300&FOOTER_COLOR=FFFFFF&FOOTER_GRADIENT=0) No, I don't feel slighted, but I write a lot on a lot of blogs, how can there be only 7 references? Searching for blogs in news isn't the best idea. Blogs report and analyze the news, not just adjuncts. Yahoo. Try again.
Gada,be a good search ... new meta search from Chris Pirillo
by
Tris Hussey
on October 10, 2005 02:43PM (PDT)
Late last month I dropped some hints about a new search service coming. Chris launched it today (I keep forgetting that it isn't a holiday down south ... it's Thanksgiving here) and it's very cool. Here are the basics. You can start at the main site http://gada.be/, but that would be so 20th century. Gada.be is totally different. You can search with a URL! Here are some examples: A "." is a double quote search so "tris hussey" or "boston red sox" a "-" is an AND vancouver AND canucks. There is already a Firefox search plugin for it too! Let's make it even cooler, especially if you use Lektora! &Keywords=rss&BANNER_STYLE=1&WIDTH=336&FOOTER_COLOR=FFFFFF&FOOTER_GRADIENT=0) If you put "opml" at the end of the URL it generates an OPML file of the results. Now if you use Lektora ... well it automatically senses that OPML as a series of feeds to import. Talk about expediting your search feeds! I just bulk added searches for Qumana and me in like three clicks. This becomes info gathering on steroids. Way cool Chris!
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